Now this semester, some of the engineering products the business students are working on lack the real “God-awful” problem it takes to turn an idea into a business. But with creativity and passion, we will overcome! We have a great example to learn from. The Yelp guyss in this video have turned a passion for beer and a love of their ipads into an innovative resource for most college students! I know I’d buy one if it were on the market.
Check it out!